new book

Limitations lead to innovation

This is an excerpt from my new book: MINDBLOWN: Unlock Your Creative Genius by Bridging Science and Magic. In my book, I write about the creative process and my three steps, The Dream, The Sandbox, and The Story. The excerpt refers to The Sandbox, where we develop our ideas. Subscribe to the audio blog on your favorite podcast app: Subscribe We now have arrived at step two—The Sandbox. This is where we test our creative limits. It doesn’t surprise us that creativity comes with real-world limitations, such as deadlines, human resources, and budget. For some of us, this is the part when you see your creativity soar—forcing us to budget time and resources to maximize our project. This is the spreadsheet part of creativity where we manage constraints.  Believe it or not, constraints can have the potential to help us do our best work. The Ancient Greek philosopher Plato was right when…

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