Social media such as Twitter, Facebook, Pinterest, and Instagram are now not only personal expressions but company branding machines. With the proliferation of this new media, I have identified five sins that create weak impact—unless you are into rewarding stupidly bad behavior. And, they drive me crazy! The dark side of social media might hurt you more than help. Many companies see added stats to follower lists, but do they know that their supposed social media manager is cheating a system instead of engaging people?
There is SEO (Search Engine Optimization) and many techniques to draw people to click to our blogs. But, how do you have a conversation that actually influences and reaches the right people? It is one thing to attract traffic to your blog or social media. You can get people’s attention once. However, that could do more harm than not if your desire is to actually influence thinking. Is your message worth a discussion or simply a click?
I have enjoyed being part of worship and music ministry in the local church since the days I used to develop Kodak Kodolith slides projected over a cyclorama curtain. The changing colors and the sharp, crisp slides were all in analog, including the spelling errors! The Saturday night ritual of developing in my darkroom-closet was quickly terminated upon the purchase of our church’s first digital projector. Then, the horrors of PowerPoint as applied to congregational singing commenced.
In our family of four there are more than four devices constantly engaged on WiFi at all times. There is an iPad, three smart phones, and four laptops that may be simultaneously logged into our home network and connected to the Internet. A teen friend may visit and bring at least two devices. Protecting my family from pornography content ranks high on the list, so when I had a chance to review a product that might address content filtering for my home I was happy to take it up.
I know in the title it says this will save you some pain. To be honest, I am in pain. Often, I read status updates or tweets that cause hives or indigestion. Those of us who are Christian’s at times tend to spiritualize banal activity online. How can some of us be so naive to use our social media immaturely, expressing our thoughts like ill-timed flatulence? I cannot answer that, but hope these ten guidelines save pain–for all of our sakes!
Geek Alert! Ever upgrade your RAM in a Starbucks? I did. Today. I own a Macbook Pro 13″ Mid 2010 that I picked up on Craigslist. It works great, but needed some boost for my Adobe CS6 and music software. Going from 4GBs of RAM to 8GBs of RAM will do the trick.
I am writing this to my core audience of creative leaders who are faith-based, but any business or non-profit leader can learn from this. If you are tired of being beaten up by all the reasons why you SHOULD do Twitter, then this post is surely for you.
In September of 2005 I launched “Rich Kirkpatrick’s Weblog” under the URL RichKirkpatrick.com. There were fewer of us creative ministry leaders out there back then on the “blogosphere” posting everything from our reading lists to reviews of worship tech. In the picture above, I was using a Mac G4 laptop. […]
It seems upgrading software on your computer may be a weekly event. If you have a smart phone, the upgrades happen almost daily if you hoard as many apps as I do. Then, there is the new HTC or iPhone 5 phones arriving this fall. There are new versions of […]
I launched Rich Kirkpatrick’s Weblog about seven years ago. Back then, “weblog” meant something, and my name was easy to recall since fewer people blogged back in the first decade or the 2000s. But, now its time to rebrand, relaunch and help a whole new crew of readers find me […]
This old computer (pictured above) is a PowerMac G4 made by Apple Computer Company in the late 1990s. An employee of Apple at the time sold me it used from his personal collection. When I first bought it, it performed as my music and administrative hub in the home, running apps […]
Did you know that Facebook according to CNN Money has apparently “hijacked” your email account. After reading a couple articles, I checked out my personal account and found out that indeed Facebook put the assigned email they gave me as my default without explicitly asking me! What else is Facebook […]